Deep Web Point

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In this article, Iam going to tell you the main difference between keyword density, frequency, prominence and proximity, and how they affect search engine rankings and etc.

The density of keyword refers to the ratio (percentage) key words contained in all the number of indexable words in a Web page.

The ratio of density preferred of keyword varies Search Engine with the Search Engine. Generally I recommend to employ a ratio of density of keyword in the range of 2-8%.

You can like to use this tool for analysis in real-time of key word to help you to optimize ratio of Web page of a keyword density .

The keyword frequency refers to the number of times a keyword or the expression of key word appears in a Web page.

The theory is that more the stop watch one key word or expression of key word appears in a Web page, more than one Search Engine is to give the page for a research with these key words relevance.

Generally I recommend that you make sure that the key word or the expression of the most important key word is more often the key words of use in a Web page.

But made attention not maltreat the system by repeating the same key word or expressions of key word many and many times.

First, ensure you have found quality website. The site should

be indexed by Google, have some pagerank and be related to yours. For example, if you run web hosting company you should search for hosting directories, SEO companies, web designers and not for pet sites. The partners site should not contain links to adult or casino sites to avoid bad neighborhood.

When you find some site where you want to have your link, follow these ste

1. Link to other site from your link page first. Sometimes you will find HTML code with the anchor text and  description on partners website.

2. Send an email to website owner with the location of his link. Explain why do you like his website and that both of you will profit from the link exchange.

3. If the site owner put your link online store the URL in excel sheet. Later you will need to check if your link exists on the partner site.

4. In case you will get no response in one or two weeks try to send friendly reminder. It may happen the other party is very busy but still want to accept your offer.

5. If the site owner does not respond simply remove the link.

6. Repeat steps 1 - 5.

Contacting other webmasters is only one of possible ways how to run link exchange. You can also let others to contact you. How to do that?

1. Put on your link page HTML code which you want others to use on their websites.

2. Advertise this page on webmaster forums (if allowed by forum rules).

3. People will come to your website, link first to you and then ask you for linking back.

This solution has one big advantage — you will get additional backlinks from the forums where you advertise. You can also try free classifieds and PPC advertising to drive link partners to your website.