When I was a kid, I had a friend who was from the Islamic Republic of Iran. She used to share a lot of stories about Persia (Iran) & all the things Persian. Nonetheless, she used to tell me that my mum should use more pomegranate juice in the food she cooks if possible. She used to say that it was very beneficial for the body. I became so curious that I decided to check all the facts myself. After having whisked through tonnes of pages in the library, I come to the conclusion that she was partly right & partly incorrect. My own little research in the library showed me that pomegranate juice might well have a lot of benefits & in fact pure pomegranate juice can help reduce the risk of developing cancer. But then I read a few scholarly journals which indicated that the tests on 100% pomegranate juice was still a study in progress & new facts keep coming every other day. One of the risks to come up is the fact that it might not be suitable for people suffering from blood sugar as it contains a large quantity of sugar. In fact the level of sugar in pomegranate juice has been found to exceed the amount specified by WHO i.e, the World Health Organization. So, to conclude the pomegranate juice does contain some benefits but it has risks associated with it as well.
My friend is a big fan of arts. He has got a massive collection relating to all sorts of art forms. From paintings to statues, you name it… he has got it! In the beginning, when he was a kid he used to get regular art supplies from his local store and he created some wonderful art forms himself. But slowly he turned from an artist to someone who would take a keen interest in artist materials & went on to become an art collector. I am not sure as to how or why that change occurred. Maybe he doubted his abilities, although I think with more practise he might well have become a good artist but then, I am his friend & so, maybe I am a little biased. Whatever the reason might be he has now turned into a huge art collector. The kind of collection that he has got is stunning. I believe not many people can afford to have that sort of a collection not even die hard art enthusiasts. He has spent close to a million dollars collecting them. I used to think that he might well have spent a little too much on them but then I was taken aback one day, when one of the art galleries offered to buy one the paintings that he has got for around ten million dollars. Although he refused to accept their offer that precise moment made me to believe that it has been a perfect investment too.
You may be a well established business looking for some improvements to your website, a sole trader just setting out on their business venture or you may be an entrepreneur in the making. Whatever your aspirations or goals are you realise that the internet is a fundamental factor in helping you achieve your goals.
I’ll get straight to the point.
There are web sites and then there sloppy web spaces masquerading as websites. Both are completely different. Just because you slapped some words on a pre-installed template and bagged yourself some cheap hosting doesn’t mean you have an effective online web presence.
What do you want to get from your website? What do you want it to be? Having a business website is not mandatory; you shouldn’t have a website just because it looks good on your business card. Having an effective online business presence is a vital part of your businesses image, it is by far the best sales person you can have - it does not take lunch breaks, toilet breaks, get sick or come into work hung over - it works constantly, connecting with people locally, nationally and internationally. How your website looks, works and the message it portrays is even more important when you consider that your website will be in most cases the first point of contact with future clients and customers.
Would you give your child some crayons and let them design you a new advertisement campaign. Of course not, it’s absurd. But it would save you money? Would this have a positive or negative impact on your business?
Unfortunately so many businesses approach web site design with a narrowed outlook, if they approached office planning the same way, you would find office workers sat on cardboard boxes in an unheated concrete slab with no natural light.
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